Hasbro has officially teased its first-ever line of The Legend of Zelda action figures, and if you've been waiting for a highly articulated Link to stand beside your Marvel Legends or Black Series collection, your patience might finally be paying off.
The news broke over the weekend at a private event, where Hasbro showed off concept renders and early sculpts of the initial wave. According to sources familiar with the plans, the line is kicking off with the Tears of the Kingdom incarnations of Link, Zelda, and Ganondorf.
A New Standard for Hyrule
This is a bigger deal than it might sound. For years, the only game in town for Zelda figures was Jakks Pacific's World of Nintendo line. Those figures are durable, affordable, and impressively wide-ranging—but they've always been aimed at a younger audience. The articulation is basic, the paint apps are simple, and the scale doesn't quite match the 6-inch standard that adult collectors have come to expect.
Hasbro, on the other hand, has spent the last decade perfecting the art of the premium 6-inch figure. Their Marvel Legends and Star Wars: The Black Series lines are the benchmarks for the industry, featuring pinless joints, photo-real face printing, and a deep bench of characters and accessories.
As one Hasbro representative put it during the presentation, "We wanted to give Zelda the treatment it deserves." It's a simple statement, but it speaks volumes about the company's ambitions for the line. This isn't going to be a quick cash-in. This is a premium, collector-focused initiative designed to sit alongside the best action figures on the market.
How the Partnership Built
The partnership between Hasbro and Nintendo has been quietly expanding for a while now. It started with board games and party titles, then escalated into the delightfully bizarre Transformers x The Legend of Zelda crossover figures. An action figure line feels like the natural endpoint of this growing trust between the two companies.
The specific tease points to a 6-inch scale line. If Hasbro's recent output is any guide, expect a suite of accessories—Master Sword, Hylian Shield, Purah Pad, maybe even a glider or a Zonai device for Link. The photo-real face printing technology that Hasbro has perfected could finally give us a Link figure that actually looks like the character from the game, rather than a simplified cartoon version.
The Collectible Gold Rush
This is part of a broader gold rush in the video game collectible space. Ten years ago, premium action figures were almost exclusively the domain of superheroes and sci-fi. Now, Elden Ring, God of War, and Horizon all have dedicated lines from major manufacturers. Nintendo's deep bench of characters has been conspicuously absent from this boom. That's finally changing.
What's next? We likely won't see these on shelves until early 2026, but a full reveal—complete with pricing, pre-order dates, and a wider character roster—is expected at Hasbro's Pulsecon event later this year. If you've been holding out for a definitive Link figure, it looks like your patience is about to be rewarded.
```
Comments (0)
Loading comments…